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The cutting-edge technology and operations holding company

We create value on a global scale through digital transformation projects, advanced IT services, full-stack AdTech solutions and artificial intelligence innovation.

We are the holding company that builds enterprises, turning ideas into businesses

Strategy, development and growth of projects generating value

Other Commercial Ventures

Over time, MetUp Holding has built a diversified portfolio, with active involvement in the management or equity of companies across a wide range of business sectors.

MetUp - Holding - Publishing

Publishing

Owners of a publishing network and a stake in a company specialising in semantic technology and artificial intelligence designed to support publishers.

MetUp - Holding - AI App Development

AI Development

We are dedicated to developing end-to-end artificial intelligence solutions for the medical and veterinary sectors, as well as comprehensive fundraising services.

MetUp - Holding - Cyber Security

Cyber Security

A partner of a top training institution for obtaining advanced international certifications in the field of applied cybersecurity.

MetUp - Holding - Experimental App

Development of experimental Apps

We develop wellness apps, advertising solutions that can be integrated via SDK for video players, and advertising technology for CTV streaming shopping experiences.

Year of founding

The Founding of the Digital Marketing Agency

Acquisition of LSA technology and launch of Epeex

Launch of e-Volution DSP and SSP

Full-stack technology

About Us

Since 2013, thanks to expert team contribution, market knowledge and diversified product offerings, MetUp – Media Exchange & Technology for Unified Publishing, provides unrivalled, comprehensive service to all publishing and advertising partners, with an approach that guarantees not only better results for brands and publishers but also improved technological control in every aspect of programmatic advertising.

 

Shahram Bahadori, Founder & CEO

Trusted Partners of the World's Leading Companies

Adform
Algorix
Appodeal
Azerion
Bigo Ads
Comcast
Equativ
Featuretv
Freewheel
GEDI
Google
Human
IAB
IAB UK
imo
Improve Digital
InMobi
IronSource
ItaliaOnline
Magnite
Microsoft Advertising
Neos Digital
NewAge
Opera Ads
Showheros
Warner Bros Discovery

Programmatic Solutions

Third-Party Google Ad Manager Partner

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Publishers

Integrate your inventory with a high-performance Supply Side Platform. Access direct deals with brands and take benefit of all advertising monetization solutions: Header Bidding, Prebid, JavaScript tag integrations, RTB cooperations and MCM programmatic (ADX).

Advertisers

Reach your audience with a certified Demand Side Platform that guarantees precision, accessibility and scalability on premium inventory and global markets with the best advertising formats: In-app, Native, Video, RichMedia & Display.

Products for Advertisers and Publishers

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Raise your performance with our AdTech Solutions for programmatic media buying, ad network and monetization

E-volution Logo

SSP e-Volution.ai

FOR PUBLISHERS

To maximize revenue from your website, app, and connected TV. Place competitive bids and leverage AI algorithms across Web & Mobile Display, Native, Rich Media, VAST Video, and CTV formats.

Learn more →

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MetUp DSP

FOR ADVERTISERS

The demand-side platform designed for those starting from scratch. An intuitive, transparent, and high-performance “Self-Serve & Managed” solution that leverages the compatibility of smart formats such as In-app, Native, Video, PitchMedia, and Display.

Learn more →

Get In Touch

Fill out the form to get in touch with one of our experts.

    F.A.Q.

    One of our experts will be able to provide you with all the information you need to activate the services that best suit your goals.

    Contact Us →

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    What are the main advantages of programmatic advertising technology?

    Efficiency, precision, and smart supply chain.
    All programmatic advertising solutions aim to reduce time and costs compared to traditional ways, shortening the advertising distribution chain and reaching the target audience with more relevant ads.

    Is programmatic advertising also well-suited for brand awareness campaigns?

    Absolutely. Programmatic advertising allows you to reach qualified audiences with premium formats, such as video and native ads, ensuring visibility and strong impact.

    What happens after I fill out the contact form?

    An experienced member of our team will take care of your request and follow the entire process, from the initial assessment to onboarding.